OBRA
Le grande Passion
AUTOR
AÑO
1984
TÉCNICA
Offset Litógráfico
DIMENSIONES
98,7 x 94,1 cm / Size with frame: 103,5 x 95 cm
DESCRIPCIÓN:
This poster is a heady mix of art and business not unfamiliar to Warhol. Its creation
is the result of a 1983 meeting between Warhol and Michel Roux, the president and CEO of Ca
rillon Importers Ltd. since 1982.
The introduction of La Grande Passion responded to a new taste for exoticism, a trend that
began in American gourmet circles wary of tastes such as kiwifruit who positively welcomed this
novelty. As of mid-1980s, passion fruit and its by-products had become available in grocery sto-
res and in the best restaurants. Passion fruit was used in desserts, sorbets, and alcoholic and
nonalcoholic beverages.
Warhol photographed the bottle that is represented on the poster.
